WHY THE BPO BOOM IS MOVING BEYOND MANILA: RURAL BPOS ARE ON THE RISE

Outsourcing in the Philippines often conjures images, they tend to envision Manila's bustling skyscrapers. But the reality is shifting. A growing number of companies now offshore work in the Philippines by expanding to smaller cities and countryside—a trend known as the rural shift in outsourcing.This movement is more than just geographic—it’